Projects

Selected Projects

Hands-on work across campaign analysis, paid search, audience insight, and web/SEO.

Campaign Performance Dashboard

Campaign Performance Dashboard

Structured a KPI dashboard concept that turns scattered campaign metrics into clear optimization priorities.

  • GA4
  • Databox
  • KPI Analysis
Keyword Opportunity Analysis

Keyword Opportunity Analysis

Reviewed search intent and negative-keyword opportunities to focus paid search on high-intent demand.

  • Google Ads
  • Search Terms
  • Keyword Research
Audience & Conversion Insights

Audience & Conversion Insights

Mapped audience segments and journey drop-off points into testable targeting and conversion recommendations.

  • Audience Research
  • GA4
  • Funnel Analysis
Portfolio & SEO Website

Portfolio & SEO Website

This site: a fast, SEO-structured portfolio with service pages, blog, sitemap, and Search Console setup.

  • React
  • TanStack Start
  • Tailwind CSS
  • Technical SEO

Open to Opportunities

Let’s work together

I’m open to roles where I can drive measurable growth through paid media and campaign analytics.

  • Performance Marketing Specialist
  • Performance Marketing Manager
  • Google Ads Specialist
  • Meta Ads Specialist
  • Paid Media Specialist
  • Paid Search / PPC Specialist